Publisher Harper Collins 2010
Printed in USA
ISBN 0061991007
231 pages
Mad Men Unbuttoned is a visually arresting celebration of the cultural and artistic ephemera of the 1960s advertising age, the Mad Men era. Inspired by the TV series, L.A. freelance writer Vargas-Cooper sees the Mad Men series as a culture clash that occurred during the twilight of the Eisenhower era, a great societal shake-up of the 1960s and an impact on modern America. She focuses on advertising, design, films, literature, politics, sex, style, and the workplace. She details all the series' regular characters and then moves on to profile real-life ad man Leo Burnett (Tony the Tiger, the Pillsbury Doughboy, the Marlboro Man), followed by everything from skinny ties, condoms, John Cheever and Frank O'Hara to Jackie Kennedy's White House tour on CBS and The Man in the Gray Flannel Suit. All are neatly linked with specific TV episodes, making this both an entertaining read and the definitive companion book for the series.
Softcover and pages in excellent condition